Morley Auto Group is a locally-based icon in the Echuca Moama Region and has been helping Victorians purchase new and used vehicles since 1963. Morley Ford’s first days as a Ford Dealer was in 1970, and the first model ever sold was the 1970 XW Ford Falcon. Selling and servicing new and used cars in the Echuca (Victoria) Moama (NSW) region since 1990, Morley Ford has now grown to become the Morley Auto Group after expanding their operation and adding to that the Rich River Hyundai dealership from 1994. In 2003, Morley Auto Group moved to new premises on the Northern Highway at Echuca and also became an accredited FPV (Ford Performance Vehicles) dealer.