The SEO agency was founded in 2008 by respected SEO consultant, Karen Dauncey and has grown into a leading boutique digital marketing agency in Perth focusing on data-driven, results-orientated and customised solutions.
In addition to managing Blue Cherry, Karen is also the founder of The SEO School – an online training platform offering online courses and coaching designed to equip small business owners with the skills, tools and techniques to self-manage a strong and profitable digital presence.

Karen has over 20 years' experience in the field of SEO and Google Ads management and is widely acknowledged as one of the leading SEO consultants in Perth. She regularly delivers training and mentoring programs for Local, State, and Federal Governments, is an active participant in industry forums, and is passionate about promoting small business development.

At Blue Cherry, Karen leads a team of experienced technical and creative specialists who are focused on delivering high-performing websites and targeted Google Ads campaigns to maximise clients' customer engagement strategies, help them compete strongly, and grow their market share. The team manages annual ad spend for clients in excess of a million dollars and has already optimised over 1000 websites.

Blue Cherry creates successful SEO strategies that deliver predictable results in terms of lead generation and income growth, and which are also structured optimally to attract attention from Google and the other search engines and secure prominent page one rankings.

In terms of Google Ads management for clients, Blue Cherry specialises in targeted, measurable and cost-effective campaigns, tailored to achieve optimum reach and reward. They use a combination of empirical data and high-level experience to help clients achieve superior and sustainable outcomes from their online presence.

Karen's decades of industry experience have taught her that sustainable online visibility is a combination of smart website structure, comprehensive keyword research, competitor analysis, analytics, targeted digital marketing and advertising plus a deep understanding of the mechanics of search engines. All clients, regardless of size, get the same VIP treatment and access to the Blue Cherry team's collective SEO experience and vast technical expertise.

Clients range from solopreneurs and small independent businesses to large national enterprises and government agencies. The company's proven system for SEO and Google Ads has delivered impressive results for over 30 B2B niches, with clients drawn from a variety of industries including engineering, building and construction, mining, accounting and finance, food and beverage production, healthcare, tourism, education, and trade mark law.

Blue Cherry's success as an SEO agency has resulted from the team's technical expertise and skills paired with their singular focus on tailored data-driven solutions and measurable results.
Its proven credentials in creating, executing and managing complex web-based B2B marketing strategies have earned the SEO agency a five-star Google rating and a strong reputation amongst the business community in Perth as well as further afield.

Please get in contact to see how we can help you achieve your digital marketing goals.

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Last updated
Tue Apr 8 13:15:12 UTC 2025